Chemically derived products will change your hair - causes buildup that results in color damage, texture change, and even hair thinning or loss
Aveda products are created from plants and lack any damaging chemicals (including parabens, phthalates and sodium lauryl sulfate) that are bad for your hair, the rest of your body, and the environment.
The Importance of Paraben Free Products
Aveda uses 100% Vegan Ingredients and minimal packaging that is 100% post consumer recycled
All ingredients used in Aveda products are tracked with “Blockchain Tracing” to ensure ingredient quality. They are one of the first beauty companies to do so successfully.
Aveda is B-Corp Certified meaning that they meet high standards of environmental and social performance.
Our Steps Towards Environmental Leadership
Our Aveda Mission
Since 1993, Aveda has worked with members of the Yawanawá Tribe in Brazil, in order to source their products. For their help and partnership, Aveda has helped to protect their land, preserving 450k acres of rainforest from deforestation. Aveda also provides clean water, sanitation, and hygiene to the tribe. In addition to a sustainable food security program and school funding.